Camera-based tracking technology from Synergy and SportVU has done an amazing job for the NBA and its teams in recording essential information with in depth play-by-play statistics. With those statistics, coaches, and fans can see a player’s effectiveness on the court, whether it be a breakdown of speed, the distance a player runs, or ball possession information.
The Milwaukee Bucks have taken a step further in data analytics by signing with Vantage Sports Inc. and their next-generation analytics and video platform in evaluating player performance.
Vantage Sports is a provider of advanced data and video analytics that uses state of the art data–gathering engines that produce an in-depth look at a players’ performance.
But how will signing with Vantage Sports benefit the Bucks?
Well, consider that Vantage Sports was able to analyze the defensive capabilities of NBA player Steve Novak in ways that other data companies could not. Vantage Sports found that Novak had the worst Double-Team Effectiveness and Help Effectiveness Rate percentage on the New York Knicks a year ago, but also found that he had an average percentage for Field Goals Against and a little better than average in Keep in Front percentage.
This means that the Bucks will be able to keep track of a player’s defensive capabilities beyond the typical stats, like steals and blocks per game; and by using Vantage Sports analysis, they will be able to analyze their players effectiveness in ways that differ from the norm.
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